Cupcakes on the east side

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Jordana and I are just step-in-step this week!

You’ll recall that earlier this week Jordana featured the quaint cupcake shop Sweet in Boston. Meanwhile, here in Toronto I was snapping pics at Desmond & Beatrice, a cute cupcake bakery in the ever-hip Leslieville neighbourhood.

I had the pleasure of sampling the salted caramel and red velvet cupcakes (not shown.. should have taken the pics *before* eating) – the red velvet’s cream cheese frosting took the cake and declared that cupcake a winner!

And, folks, I’m very fussy when it comes to frosting so just so you know, you can trust me here that these are worth the calories, uh huh. (And Desmond & Beatrice also offers icing shots– for real!! Apparently kids love ’em.. and I really like that idea, myself.)

Q: Are cupcakes the new black? white?- there are cupcake shops popping up everywhere!

The blueberry lemon at Desmond & Beatrice- as if that even matters. Just look at these perfect concoctions.

The Vanilla Latte cupcakes

The Easter-topped Very Vanilla cupcakes

Hot on Jordana's trail

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Since Jordana’s travels have been “crossing” the USA this week, I thought it would be fun to showcase her trajectory via the ever-fun typographic city neighbourhood maps known as Ork Posters by artist Jenny Beorkrem.

Jenny’s story about how she started to make these is so cool: back in 2007 she was looking for a good typographic map of Chicago- another one of Jordana’s favourite cities- and couldn’t find one. Read Jenny’s interesting need-turned-business success story here.

Toronto’s Telegramme Prints & Custom Framing– a lovely print shop with locations in Leslieville and on Ossington) offers the prints for $25 a pop, which is so perfect for a just-because gift to a friend.

Jordana’s travels to the USA this week probably started in Toronto:

And I think she then headed straight to Boston:

Jordana ended her trip in lovely and second-hometown to her, NYC! 

All images courtesy of Ork Posters

Brochure fold how-to, illustrated

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I’m really loving this illustrative guide to making brochures.

As someone who is constantly thinking critically about user experiences, this is a really neat poster that illustrates the simple concept that there really is a best form for every function.

Brochure formats via Designer Daily

Are you making a brochure? Here’s a handy link that will take you to free brochure templates you can download and use in your next project. Thanks for finding it, Designer Daily!

Paper cut art

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Today I’m in absolute awe of the beautiful paper cut art by Elaine Penwell.

The more I look at these beautiful designs, the more I discover this artist’s impressive skill and huge depth of creativity.

I think you’ll like it, too.

Paper cut art work is truly a matter of precision, planning and a very sharp edge.

All cut art work by Elaine Penwell

There’s so much more amazing stuff to see on Elaine’s website; check it out!

Delightful pop

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This week I’m back with more concept work, this time it’s from designer Niklas Hessman.

Behold: fancy Pringles chips in beautiful packaging!

This is what Niklas has to say about his concept:

“Myself and others feel that there is a lack of a premium Pringles product line. Therefore I decided to design one.

There is also a need for this to compete with other brands and their eco-products like oven baked and farm chips. Also those others with the special flavours. [The outcome] is a product that will stand out from the other Pringles but still have the well-known tube.

Simple and clean packaging design that will work in the Scandinavian market for sure. We also like the idea of branding the product with a little poem instead of photoshop effects.”

Pringles- premium inside and out. Concept design by the talented Niklas Hessman

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